The heartbeat of Korean pop music will pulse through the halls of the Grammy Museum as it kicks off a multi-year celebration of the global phenomenon, highlighting two groundbreaking acts.
To launch the new initiative, Advertising sign can exclusively reveal that the Grammy Museum will present KQ ENT. (ATEEZ & xikers): A Grammy Museum Pop-Up for a limited time starting next month.
Inside the museum's third-floor red carpet gallery, the pop-up exhibition will feature boy bands ATEEZ and xikers, who are under the home of fast-rising K-pop agency and management company KQ Entertainment.
The exhibit promises an immersive experience for fans with apparel and props throughout the careers of both teams. A feature of the exhibition includes props and the main outfits worn in ATEEZ's 'Crazy Form' music video, the lead single from their 2023 album THE WORLD EP.FIN: WILLwhich debuted at No. 1 on the Billboard 200 in December and has earned 278,000 equivalent U.S. album units to date, according to Luminate.
Also, xikers will be sporting the music for “We Don't Stop”, the single from their latest EP, HOUSE OF TRICKY: Trial and error which marked another triumphant map for KQ Ent. when it debuted at No. 73 on the Billboard 200 earlier this month with 13,000 equivalent album units in its first week. Fans can also look forward to other props, clothing, and memorabilia from different KQ projects, including the look worn by xikers member JUNGHOON for his band's “TRICKY HOUSE” video on their 2023 debut HOUSE OF TRICKY : Doorbell.
To date, ATEEZ has earned 1.49 million total album equivalents in the US to date since their debut in October 2018. Meanwhile, xikers have earned a total of 70,000 album equivalents in the US so far as they approach their one-year anniversary on March 30.
“It's an honor to present tracks from our latest music release at the Grammy Museum, where so many great artists have left a piece of their musical history,” ATEEZ said in a statement. “There are so many elements that go into our music-making process, and we're excited to be able to share some of that through our music video props and props.”
xikers adds, “We're so grateful for the opportunity to perform our tracks alongside our label and senior ATEEZ, as well as so many amazing artists we've grown up listening to. Although it's been a little over a year since our debut, we're very happy to be a part of this opportunity at the Grammy Museum and hope everyone has fun seeing all the interesting outfits and props that helped create the world of xikers in music. video of our latest release.”
Kyu Wook Kim, CEO of KQ Entertainment, also made a rare public statement as part of the milestone.
“The global reach of K-pop is truly remarkable, and it's a great honor to see ATEEZ and xikers represent K-pop music at the Grammy Museum,” shares the CEO and longtime K-pop executive. “To see the hard work and dedication of our artists recognized on such a large scale by the Grammy Museum is truly a privilege and fills us with so much pride. Our goal is to continue to do our best to work with our artists to break the boundaries in music on the world stage with K-pop.”
The Grammy Museum also shared more information on curating its two-year commitment to K-pop.
“Korean pop music is one of the greatest phenomena in the history of recorded music and culture,” says Michael Sticka, President/CEO of the Grammy Museum. “The Grammy Museum plans to celebrate the world of K-pop, its well-deserved success and chart-topping artists worldwide by curating dedicated exhibits and programming over the next two years. We can't wait to launch this series with exclusive apparel and props from xikers and ATEEZ.”
KQ ENT. (ATEEZ & xikers): A Grammy Museum Pop-Up is scheduled to open April 10 and run through June 10, starting just before ATEEZ debuts at Coachella 2024 as the first K-pop boy band to perform at the Indio festival.
More information about ticket bookings and the event can be found at on the Grammy Museum website.
from our partners at https://www.billboard.com/music/pop/kq-ent-ateez-xikers-grammy-museum-popup-exclusive-1235642109/
