From October 14-18, 2024, the Fillmore Miami Beach came alive with the return of Billboard Latin Music Week, celebrating its 35th anniversary in style. This year's event featured more than 70 artists, cementing its position as the premier gathering of Latino artists and industry executives worldwide. Since its inception, it has highlighted the growth and cultural impact of Latin music in the US
The lively line-up included exclusive panel discussions, electrifying performances and a series of workshops that attracted fans and industry professionals alike. Attendees gained valuable insights from industry leaders and participated in events that celebrated the rich culture of Latin music.
A highlight of this year's celebration was Chevron's Re-Fuel Zone. Guests were able to recharge their devices at a charging station, helping them to continue capturing special moments throughout the week.
Additionally, fans had the opportunity to pose in front of a Chevron-themed car for a fun photo opportunity, creating lasting memories of the event. Attendees enjoyed a variety of snacks, refreshments and delectable palettes, keeping everyone active. In addition, they handed out stylish designer handbags as souvenirs from the event.
One of the highlights of the week was a special appearance by GRAMMY Award-winning Latin artist Luis Figueroa. Chevron Rewards members had a special opportunity to meet and greet him, and he participated in a rapid-fire interview, sharing exciting stories about his experiences on tour and life as a rising star.
Singer and songwriter Luis Figueroa has merged his innate musical talents with his Puerto Rican heritage to become a rising force in the Latin music scene.
As Billboard's Latin Music Week continues to evolve, this year's celebration not only honored Latin music's rich history, but also set the stage for its vibrant future. If you weren't able to join us in Miami, stay tuned to Billboard.com and Billboard's socials for more content from the 35th anniversary of Billboard Latin Music Week.
Chevron is a paid sponsor of Billboard Latin Music Week.
from our partners at https://www.billboard.com/music/latin/chevron-refuel-zone-latin-music-week-1235822340/
