Music investment firm Firebird has acquired a stake in JET Management, the Los Angeles-based firm that boasts a roster that includes Justice, Madeon, LP Giobbi and Suki Waterhouse.
Started in 2023 by the founders Nathan Hubbard and Nat ZilkhaFirebird is a multi-industry label and publishing music company with an emphasis on label management and services.
In 2023, Zilkha said Advertising sign that he and his partners are building Firebird to respond to a changing industry in which artists are moving away from label structures to work with companies that can provide label services and artist development, as well as help them tap into additional income streams , such as publishing, merchandising, branding and live events.
“Firebird works with artists and their teams to build longer, higher and more profitable careers,” Hubbard said in a statement about the new partnership. “JET is at the forefront of creating the labels of the most respected artists influencing culture. Tyler, John and their team have an impressive track record of working with artists of all types to harmoniously ignite both their fans and their businesses.”
“The music industry is evolving rapidly and power continues to shift towards artists and their teams. Firebird's ethos and aspirations of empowering the core team is what attracted us in the beginning, but it is the people that have kept us together,” added the co-founder of JET Management. John Saltz. “This is a great group of industry veterans who are walking the same path as us, and we couldn't be happier to join hands.”
“Firebird's strengths seamlessly complement JET's vision,” adds JET co-founder Tyler Goldberg. “This partnership allows us to streamline operations, expand our reach and ultimately deliver greater value to our customers.”
JET clients including Waterhouse, Justice, Neil Frances and Blonde:ish all are scheduled to play both weekends of Coachella later this month.
So far, Firebird has acquired stakes in companies including Coran CapshawRed Light Management, which represents about 400 artists, including Dave Matthews Band, Phish, Brandi Carlile and Chris Stapleton. Mick Management, specializing in independent singer-songwriters such as Maggie Rogers and Hamilton Leithauser; Transgressive Records; and UK-based electronic label Defected Records.
“We maintain separate brands of the companies we invest in,” Zilkha said Advertising sign last year. “We allow their creative process to remain very independent from us. but we give these companies an ecosystem that helps them create opportunities for themselves and the artists they work with.”
Firebird says it generates $2 billion in gross revenue annually from its businesses and with its collection of artists reaching a global audience of more than a billion fans.
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