Lamar celebrates his hometown and takes sharp jabs at Drake in a new visual
Kendrick Lamar is celebrating the 4th of July by dropping the highly anticipated music video for his Drake diss track, “Not Like Us.”
The video is full of cameos, including one from Tommy the Clown, who also appeared at the recent Pop Out concert in Inglewood. The Compton rapper also uses the visual to celebrate his hometown, dancing with producer DJ Mustard (who not-so-coincidentally is wearing a Toronto Blue Jays hat) and a gathering of fans at venues like City Hall and Tam's Burgers. Even Lamar's fiance Whitney Alford and their two children appear in the video.
In a clear nod to Drake, the music video is heavy on owl imagery, with Lamar hitting an owl-shaped piñata while a disclaimer flashes across the screen saying, “No OVHoes were harmed during the making of this video “. Later, Lamar stands with a live owl perched on his arm, and the final shot is of an owl in a cage.
The video was reportedly shot days after the rapper's Juneteenth show, during which he played “Not Like Us” five times. “You won't let anyone disrespect the West Coast, will you?” Lamar asked the crowd before running through the dance floor over and over again, each performance of the song growing in fervor.
The rap war between Lamar and Drake had been going strong for several months, but seemed to be slowing down in recent weeks — until this video came out. Since Lamar took aim at Drake with his verse on Future and Metro Boomin's “Like That” in March, the Compton and Canadian rappers have traded dozens of verses. In May, Rolling rock declared Lamar the outright winner, noting that “overall, Lamar's shots hit harder.”
from our partners at https://www.rollingstone.com/music/music-news/kendrick-lamar-not-like-us-video-drake-diss-track-1235053803/
