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Stormzy is the latest recording artist to become a Dyson global ambassador. The British rapper debuted his first campaign for Dyson OnTrac headphones on Wednesday (October 30).
“Whether I'm catching a flight, getting ready for a show, or working on new music, I have to coordinate everything and stay focused,” he said in a press release announcing the partnership. “Dyson OnTrac headsets make it easy – they're with me on every journey, no matter how long or hectic the day.”
“We're delighted to welcome Stormzy as our latest Global Ambassador,” said Jake Dyson, the company's chief engineer. “With Stormzy, we share a common guiding philosophy. Making the most of everything and consistently delivering something that is better than what came before. It's what pushed us to make smaller engines, to expand into different areas, to solve more problems. It's what pushed Stormzy to dominate more genres, delve into lyrics, and affect social change. And it's incredibly exciting to see how our technology can give Stormzy the fuel he needs.”
Stormzy joins fellow recording artists Raye and BLACKPINK's JISOO as Dyson ambassadors.
The campaign, photographed by Oscar J Ryan and directed by Tom Gorst, gives a snapshot of Stormzy's hectic schedule. “Welcome to 55 hours inside the mind of a rock star,” he says, highlighting the Dyson OnTrac's incredible battery power and interchangeable ear cushions.
Beyond great sound, seamless device integration, and customizable cuffs and earmuffs, the Dyson OnTrac headphones ($499.99) have two days of battery life (more than enough juice for a long flight or road trip). buy Dyson OnTrac on Amazon, Best buy and Dyson.com. THE OnTrac ear cushions retail for $49.99.
Watch Stormzy's Dyson OnTrac campaign below.
from our partners at https://www.billboard.com/culture/product-recommendations/stormzy-dyson-global-ambassador-ontrac-headphones-1235816134/
