This week, Billboard New Music Latin summary and playlist — curated Advertising sign Latin and Billboard Español editors — features fresh new music from artists like Maluma, Emilia, Karol G, Peso Pluma and more.
Maluma officially entered his local Mexican music era and this desert cumbia, titled “Contrato”, with a Tex-Mex feel is a dazzling listen. “I'm really excited to share 'Contrato' with all my fans,” the Colombian superstar said in a press release. “It was an incredible experience working with Nuno Gómez and Tés in Las Vegas, a city that has always inspired me. The video reflects that energy and I hope everyone enjoys it as much as I do.”
Evolving beyond her “.mp3” project, Emilia officially begins her “.mpeg” moment with “La_Playlist.mpeg”. Capturing the essence of the late '90s and early '00s — a period rich in slick, vibrant pop tunes — this Y2K-inspired dance pop track pays homage to mixtapes transitioning to digital playlists, all while channeling the spirit of Vengaboys “Boom , Boom Boom Boom!!” The Argentinian star conveys feelings of desire and connectedness with an energetic persuasion, combining her modern style with a retro feel.
After being recognized as Billboard's Latin Women in Music 2024 Woman of the Year, Karol G officially kicks off a summer anthem with the merenda-tinged “Si Antes Te Hubiera Conocido.” Set in a picturesque seaside spot, its music video sees Karol as a waitress who is encouraged by a colleague to sing at a karaoke bar. Her performance ignites a festive mood, turning the venue into a lively party with even the police joining in, embodying the true spirit of the Caribbean.
Peso Pluma also debuted his highly anticipated 24-track album, Exoduswhere the Mexican superstar not only builds on the runways that made him a superstar, but goes as versatile as possible with trap, dance-pop and reggaetón music.
Last week, music fans voted for Magneto's “Prender El Fuego Otra Vez,” which garnered more than 45% of the vote, beating out other new releases that dropped this week, including Ángela Aguilar's mariachi ballad ” Gotitas Saladas”, of Mario Bautista's new district. Mexican album Phoenix, Chino Pacas' latest single 'Mami Chula', Santa Fe Klan and Dímelo Flow's 'Ya Valió' and Zhamira Zambrano's 'Bienvenida', with which she announced her pregnancy. In second place is “Paracaídas” by Paulo Londra with 32% of the votes.
Who should win this week? Vote on new releases from Jowell & Randy, El Blxnco, Wisin and more, below:
from our partners at https://www.billboard.com/music/latin/malumas-contrato-favorite-new-latin-music-poll-1235715375/