Halsey it officially kills their ego.
The singer released a music video for her latest single, “Ego,” on Friday (September 6). In the clip, Halsey plays two characters who represent two versions of themselves. At one end of the table, the star is seen with long, red hair with full glam makeup and a black mini dress. At the opposite end, Halsey rocks short hair of the same color, no makeup and a tuxedo.
“I think I should try to kill my ego/ 'Cause if I don't, my ego might kill me/ I'm grown up, but somehow lately/ I've been acting like a baby/ I'm really not as happy as I look” , Halsey sings on the chorus, as her two alter egos battle each other around a dimly lit house, using whatever weapons are necessary to get the job done.
“Ego” is the fourth single from Halsey's upcoming album, The Great Imitatorwhich will be released on October 25. The star has described the project as deeply personal, saying: “I made this record in the space between life and death and it feels like I've been waiting forever for you to own it. ”
This week, the three-time Grammy nominee also shared the album's main cover, which features a black-and-white close-up of them with rosy cheeks and a star-shaped sticker with the title on her forehead. “Up, ladies and gentlemen,” reads the sticker's fine print. “Here is the miracle of a century. Witness the incredible ability of a woman who can be anyone, anything her heart desires.”
The Great Imitator will mark Halsey's first album since 2021 If I can't have love, I want powerwhich peaked at No. 2 on the Billboard 200. The project also includes the previously released singles “The End,” “Lucky” and “Lonely Is the Muse.”
Watch the “I” music video below.
from our partners at https://www.billboard.com/music/pop/halsey-ego-music-video-1235769208/