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You can finally shine like 16-time Grammy winner Alicia Keys with skincare and makeup brand Keys Soulcare. As part of its mission to inspire confidence and embrace one's inner glow, the brand is launching a brand new Let Me Glow Illuminating Serum and Primer on Tuesday (October 29).
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Pre-orders are now open for the Let Me Glow Illuminating Serum in three different shades: Moonstone Aura, Bronze Aura and Gold Aura. Each shade represents a crystal that creates a different glow. Moonstone Aura has a cool glow for self-discovery, Bronze Aura gives a warm bronze look for courage, and Gold Aura highlights a neutral golden light inspired by Golden Healer Quartz for manifestation.
The inspiration behind the launch came from the 43-year-old's own beauty routine.
“Crystals are a big part of my self-care ritual,” she told one press release. “I love how they make me feel.”
The illuminating serum is suitable for all skin types from oily to dry. In addition, it offers skin-loving moisturizing ingredients that can nourish your skin without causing irritation such as: niacinimide, rose water, squalane and amethyst crystal.
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Let Me Glow Illuminating Serum & Makeup Primer
This grammy-winning approved serum can help brighten and plump your skin while providing a radiant, dewy glow. If you're not familiar with these skincare ingredients, here's a look at their distinctive properties. Niacinamide can help improve skin texture and boost overall radiance, while rose water can help “replenish dry and dull skin,” according to the brand. That's not all: squalane can help hydrate the skin and amethyst crystal can help soothe inflammation and promote healing.
It's also fragrance-free for those with sensitive skin—plus, it works as a serum and primer to boost your skin's inner glow without weighing it down.
For the “Girl On Fire” singer, ingredients play a key role in creating a skin care product that is both effective and safe for the skin.
“The Keys Soulcare concept is about effective ingredients and learning how to connect with your inner self so that outward reflection is excellent,” she said in a press release. “This is the glow secret everyone asks me about.”
For more product suggestions, check out Selena Gomez's Rare Beauty Body Wash Collection, this La Roche-Posay Moisturizer and Cleanser, and these Starface Hydro-Star Pimple Patches to add to your skincare routine.
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