Billie Eilish reaches No.1 in UK chart with 'Hit Me Hard And Soft'

It's Billie Eilish week in the UK as well Hit with hard and soft reaches No. 1 with a personal best.

According to Official chart company, Hit with hard and soft (Interscope) blocks 67,100 chart units in its first seven days, easily surpassing its 2019 leader's first week When we all fall asleep, where do we go?which fell by 48,400 units.

With this effort, Eilish makes it a perfect three out of three with her studio albums (When we all fall asleep, where do we go? and 2021 Happier than ever debuted at the summit) and is the second-biggest opening week for any album in the UK this year, behind only Taylor Swift Department of Tormented Poetswhich shifted 270,000 chart units in the UK in just seven days.

Also, three tracks from the California alt-pop phenom's latest LP crack the national top 10, with “Lunch” peaking at No. 2, ahead of “Chihiro” (No. 7) and “Birds Of A Feather ” (No. 9), taking her career top 10 UK hits to 12.

The runaway midweek chart leader, when it outsold the rest of the top 5 combined, Hit with hard and soft knocks Swift off the top, as Tortured Poets (via EMI) sinks 1-2, while Zayn reaches No. 3 starting with Room under the stairs (Republic Records). This is the former One Direction singer's third top 40 solo appearance, following 2016's chart-topping appearance My mind and 2021 Nobody is listeningwhich peaked at No. 17.

Further down the Official UK Albums Chart, Portishead singer Beth Gibbons debuts at No.7 with her first solo studio album, He lives out of date (Domino Recordings), while legendary Guns N' Roses guitarist Slash earns a No. 8 spot with his star-studded collection, Orgy of the Damned (Gibson).

Finally, Michael Head & the Red Elastic Band score their second UK top 10 Loophole (Modern Sky), new at No. 10.