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BLACKPINK's Jennie has a new makeup must-have and the bathroom counter is calling. As the global brand ambassador for K-Beauty brand HERA, the K-pop singer turns the spotlight on the beauty brand's newest campaign, “Rouge Classy,” with a red lipstick that will make you want to collect.
Jennie has been a longtime fan of the beauty brand even before starting her ambassadorship in 2019. Some of the classic lipstick shades she's used include the newest shade “Seoul Red” as well as her other personal favorite, Mauve Chic.
The campaign is all about the lips, which can be seen throughout the accompanying photos and videos, as the “How You Like That” singer rocks a bold red lip. The Rouge Classy campaign also aims to embody the “essence of Seoul” in the eight new lipstick shades available, according to an official press statement.
HERA x JENNIE
Courtesy of HRA
The brand was previously unavailable for purchase in the US, but as of Thursday (February 29), you can officially purchase the lipstick along with other beginner makeup tools and more on Amazon.
Each lipstick costs $45. This is a great pickup for beauty lovers, fans looking to stock up on BLACKPINK collectibles, or as a thoughtful gift for music lovers.
Keep reading to shop the Jennie-approved lipstick shades below.
Amazon
HERA Seoul red lipstick
Red lipstick will never go out of style and this Hera lipstick aims to give you the bold vibrancy of a red lip without leaving your lips dry and flaky. Each application seems to glide seamlessly onto your lips and lasts up to 12 hours for all-day wear.
Amazon
HERA Mauve Chic lipstick
Looking for a more subtle look? This mauve lipstick will offer a softer pink shade, which not only Jennie loves, but uses a creamy finish that your lips will probably love – especially as it aims to nourish the lips, not dry them out.
Watch below to watch the official campaign video for Hera's Rouge Classy campaign.
For more product suggestions, check out our roundup of the best press-on nails, powder foundations, and refillable lipsticks.
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