Merging fashion and fanaticism, ILLENIUM calls on its most imaginative followers to create a personalized t-shirt.
The chart-topping dance music superstar has launched a competition inviting fans to design a bespoke T-shirt, one of which will ultimately be produced and sold as official ILLENIUM apparel.
“I'm always amazed by the incredible fan-created art and merchandise I see at my shows,” ILLENIUM writes. “The Illenium shirt has become a symbol of our incredible fan base, and now I want to see what you think about it.”
This unique opportunity allows fans to directly contribute to ILLENIUM’s beloved brand identity and potentially see their creative vision brought to life on a global scale. They joined forces with Oditi, a company that organises design briefs for fans to co-create with their favourite brands, to organise the unusual competition.
ILLENIUM will also present the winning design on stage during a performance, according to Oditi.
The deadline for submitting designs is August 4, 2024. Fans can learn more about the contest and enter here. here.
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Facebook: facebook.com/illenium
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