Donavan's Yard, the DJ and dance culture collective that's upending Los Angeles' nightlife and dance scene, celebrates its third anniversary on Saturday (June 1) with a block party in LA's Art District.
Originally formed by Sean G and Drewbyrd as Shabbaaaaa, Donavan's Yard rebranded in 2021 with an emphasis on reggae and Jamaican music, raising its profile from an LA underground dance hall to an expansive global dance movement that connects Jamaica, New York and London with LA Street Culture. The musical duo have rounded out an incredible line up honoring Donavan Yard's dancehall roots with acts like Wayne Wonder, Sarz and DJ Tunez, along with headliner and LA heavy hitter 03 Greedo and Latin trap artist El Cherry Scom.
“For us, when we've done these big events, we've always hit roadblocks trying to make the vision come true,” says Sean G. Advertising sign. “At the end of the day you're at the mercy of any venue that often doesn't really understand the movement our brand is trying to create. So the real goal with building the Donavan's Yard festival is just to create an experience that we would want to attend, an experience that is 100% authentic Donavan's Yard. It's strength in numbers and we're not only excited for June 1, but also to see where this goes in the future.”
Drewbyrd added, “This has been a vision of ours for a while,” adding, “we feel like we're growing at a rate that has now outgrown the normal club space and we intend to develop not only our particular taste in music but also artists that we love ».
Donavan's Yard will look like a classic summer block party, with inflatables and a food lineup that includes big names like Uncle Paulie's Deli, Love Hour, Happy Ice, Rocky's Matcha and Da Jerk Yard as well as sponsorships from Nike and the popular new energy drink brand Joggy. . Donavan's Yard brought in event and festival veteran Miles Canares (founder of Family Style festival and others) to lead production and operations.
For more information and to purchase tickets to Donavan's Yard festival, visit donavansyard.com or follow on social @donavansyard .
from our partners at https://www.billboard.com/music/music-news/donavans-yard-dance-hall-block-party-los-angeles-1235697353/