If you thought Elrow's holidays were already a surreal trip, “Hallucinarium” takes the colorful chaos to a new phase.
Set to make its U.S. debut at Chicago's Radius on November 29-30 before concluding Miami's Art Basel week at Factory Town on December 8, the event's beloved organizer's latest track aims to take once plus attendees far beyond the atmospheric limits of a typical rave. . Designed in collaboration with renowned artists Alex and Allyson Grey, “Hallucinarium” promises a multi-sensory odyssey, rooted in the Greys’ world-renowned psychedelic art.
The arrival of Elrow's latest concept is a familiar cause for celebration for fans in Chicago and Miami, where the brand's presence has grown significantly in recent years. In March, they hosted the closing night of Miami Music Week at Factory Town, bringing their signature, no-holds-barred production to the outdoor venue.
Meanwhile, in the Windy City, Elrow kept up his popular annual stage takeover at the ARC Music Festival over Labor Day weekend. His return to both cities with “Hallucinarium” feels like a natural evolution of his career in the United States.
You can buy tickets here.
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