Eminem celebrates 16 years of sobriety, gets excited about Draft Day in Detroit in NFL promo video

Eminem has a lot to celebrate this week. The 51-year-old Rock and Roll Hall of Fame MC posted a unique, powerful image on Instagram on Sunday to mark his 16th anniversary. The snap featured an image of Marshall's hand holding a 16-year-old chip with a tree of life on the front, accompanied by words of support from Em's longtime manager Paul Rosenberg, “Sweet 16. So proud for you,” she wrote .

Guitarist/singer John Mayer also gave Em props via a fist emoji, as did the MC's younger brother Nathan Mathers, who wrote, “Greatest influence and Mentor.” Eminem has been open about his struggles with substances and discussed how it took “a long time” for his brain to work properly again after a near-fatal overdose in 2007 following a period of taking 75-80 Valium every night .

And, with the 2024 NFL Draft just around the corner, Detroit Lions superfan Em teamed up with league commissioner Roger Goodell for a new ad promoting the 89th annual draft scheduled to take place in Marshall's hometown of Detroit, from April 25 to 27.

“I'm Eminem, this is Roger Goodell, and we're so excited this year for the NFL Draft,” Em says as he and the comedian sit on stools in a dressing room in front of a makeup table, Shady rocking a Lions sweatshirt. “Live from the D!” Goodell says with the requisite cool dad energy. “You can just say Detroit,” Eminem responds in an off-the-cuff moment, showing that Goodell did too much.

“That's what I said,” Goodell pleads. “You said 'the D,'” Eminem corrects him. “Detroit!” Goodell doubles back with a punch as Shady starts to wonder if he's a punk. The 2024 draft begins Thursday (April 25) at 8 p.m. ET outside of ESPN.

While the outcome wasn't what he – and all the other long-suffering residents of D Town – had hoped for, Eminem was ready earlier this year when Detroit beat the Los Angeles Rams for their first playoff win in three decades.

Check out Eminem's posts below.