Eminem once again showed his lasting influence on the rap game with the release of his highly anticipated music video for “Tobey” on Monday (July 8).
The track, featuring fellow Detroiters Big Sean and BabyTron, has received a lot of attention since its release and has been given the visual treatment fans have been waiting for.
Directed by the acclaimed Cole Bennett, Babytron and Big Sean take the reins as factory workers working the assembly line before handing over the baton to Eminem. Slim hangs out on the front steps of his childhood home, recreating his dim cover The Marshall Mathers LP.
Rocking a Jason Voorhees hockey mask, Em kills a version of himself with a bloody chainsaw death to bring The Death of Slim Shady The single is visual all the way through.
The menacing visual was scheduled to arrive on July 5th, but Eminem decided to push the release date back a few days for unknown reasons after the holiday weekend.
“Tobey” marks Em's first collaboration with Babytron and his fourth with Big Sean, following their 2017 collaboration on I decided's “No Favors”, Detroit 2“Friday Night Cypher” and ShadyXV's “Detroit Vs. All.”
Reflecting on the “full circle moment” on July 3, Big Sean revealed in a heartfelt post shared to X that Eminem's The Slim Shady LP it was the first CD he bought with his own money.
by Eminem The Death of Slim Shady (Coup De Grâce) serves as his 12th studio album and is due out on July 12th, with the release date announced the night before “Tobey” arrives via a horror-themed trailer on June 28th.
The album follows in 2020 Music to be murdered bywhich debuted at No. 1 on the Billboard 200 to give Eminem his historic 10th consecutive leader.
“Houdini” was the project's lead single and gave Em his best Hot 100 chart hit this decade when it debuted at No. 2.
Watch Eminem's “Tobey,” featuring Big Sean and Babytron, below.
from our partners at https://www.billboard.com/music/rb-hip-hop/eminem-tobey-video-big-sean-babytron-1235725096/