Songwriters Armenta, Calle 24's Diego Millán and Cristian Avila García joined the SoCal frontman during the panel presented by Sony Music.
During Sony Music Publishing Icon's Q&A session with JOP (Jesus Ortiz Paz), the Fuerza Regida frontman sat down with his writing team on Wednesday (October 16) for Billboard Latin Music Week 2024 to offer a look at his career and vision with the band and his label Street Mob Records.
The session was presented by Jorge Mejía, President/CEO of Sony Music Publishing Latin America and US Latin, and moderated by Leila Cobo, director of content for Billboard Latin/Español. Here are the best quotes from the discussion:
JOP:
- “I always wanted to be an entrepreneur. after music, the first thing I wanted to do was go into business. Thank God I can sing.”
- “I knew there was money to be made here [in the business]. I just bought a jet!”
- “I started out on my own, but two heads are better than one and three or four [are even better].”
- “[Street Mob Records]we're a team and we almost always agree.”
- “Fuerza Regida is the best band in the world.”
- “Sometimes we hit the mark, sometimes we miss.”
- “A little trick is to work hard. Hard work beats talent.”
- “I started singing in the streets of California.”
- “I don't want to focus on hip-hop. I've already deviated from the (Jersey club) dance, but we're back [with corridos].”
- “I also sing about romance, but it's clear.”
- “How do I divide my time? It is work and art. I run business, I'm not art.”
Armenda:
- “We have a work philosophy and from such hard work came 'Crazyz', 'Nel', 'Qué Onda?'”.
- “We decided to do a different project for No Te Enamores.”
- “[Besides being a writer] I'm also a producer, I've been working since I was 14. We are not new to this business.”
- “We know that there we can walk without stumbling.”
- “We have to keep growing [as a business]. We work hard here.”
Diego Milan (Calle 24):
- “If we're going to sit down [to write]we will make a hymn. and besides, we have a lot of fun.”
Cristian Avila Garcia:
- “We have to share the pie.”
Latin Music Week coincides with the 2024 Billboard Latin Music Awards airing at 9 p.m. ET on Sunday, October 20, on Telemundo. It will be available simultaneously on Universo, Peacock and the Telemundo app and in Latin America and the Caribbean via Telemundo Internacional.
from our partners at https://www.billboard.com/music/latin/fuerza-regida-jop-secret-of-success-latin-music-week-1235802694/