And for her next stunt, the Great Impersonator – aka Halsey – somehow made the MTV Video Music Awards stage a cozy street, as the pop star launched new single 'Ego' from inside a suburban garage.
The star began his appearance by riding across the UBS Arena stage on a bicycle, wearing a red pixie cut, sleeveless white collared shirt and black tie. Halsey then opened the garage door of a life-size home to reveal her band waiting inside — think Bowling for Soup's “1985” music video — and joined in on guitar.
“I think I should try to kill my ego/ Cause if I don't, my ego might kill me,” she sang as the lights flickered through the house. “I'm old, but somehow lately/ I've been acting like a king's baby/ I'm not really as happy as I look.”
“Ego” is the latest of several singles Halsey has released ahead of their fast-approaching new album, The great imitatorwhich is released on October 25. The “Closer” singer also shared “The End,” “Lonely Is the Muse” and the Britney Spears interlude “Lucky” ahead of the record and recently sent fans on a scavenger hunt. the world to reveal the LP's main artwork and variant covers.
The 2024 VMAs kicked off at 8 p.m. on Wednesday at New York's UBS Arena, with Megan T. Stallion hosting the show, opening act Eminem, Vanguard honoree Katy Perry and several more artists lined up to perform. Taylor Swift led the nominations with 12 total nods, while her “Fortnight” collaborator Post Malone followed closely behind with 11.
from our partners at https://www.billboard.com/music/awards/halsey-ego-vmas-2024-1235773436/