Nicki Minaj has been running the rap game for over a decade, but now, she'll have some new pink sneakers to wear while she makes rounds in the competition.
Minaj announced the launch of her new sneaker brand on Friday (March 29), which finds her teaming up with Loci for the collection of 11 different designs that she's called a dream come true. The first capsule collection will be released in full on April 12th.
“4/12 = 11 new pairs of MY sneakers. 11 completely different designs to choose from. An absolute dream come true. Can't wait for you to see my 1st collection!!!! Link in bio to join NOW,” he wrote on Instagram. “Thank you to my team for helping me make this dream come true. This is not a sponsorship. I am an owner and partner and we will show you the first full collection on 12/4. I love you BARBZ. THANKS.”
City Girls rapper JT made a request in the comments: “Congratulations book! Can I have a sample pair?”
The IG post was accompanied by a teaser clip showing a design, which features a Twizzler-colored gum sole with matching laces, while the rest of the sneaker's body features bubblegum pink.
One side panel bears the Loci logo, essentially a cut-out zero glyph. A dominant portrait of Nicki's face is also included on the tongue of the sneaker.
Meanwhile, Nicki is still on the road as part of her Pink Friday 2 World tour. After a stop in Philly, she's set to return home Saturday night (March 30) with her first show at the Big Apple's famed Madison Square Garden.
Check out Nicki Minaj's post about her sneaker line below.
from our partners at https://www.billboard.com/music/rb-hip-hop/nicki-minaj-sneaker-collection-1235644949/
