Popular and affordable makeup brand Maybelline New York has hired a new global ambassador, one that electronic music fans around the world can celebrate.
The celebration will most likely be soundtracked by Peggy Gou's dance hit, “(It Goes Like) Nanana” in all its futuristic glory. According to a press release, both fans of the DJ and the makeup brand can now expect her to be the face of the product and its brand campaigns.
Trisha Ayyagari, global brand president for Maybelline New York, said the company is “delighted” to have Gou join its ranks, considering she is predominantly admired for her music and bold style.
“Peggy is the most popular DJ in the world and her songs are the soundtrack to everyone's summer,” Ayyagari continued. “Her infectious energy and her ability to connect with such a diverse audience is a true testament to her authenticity and artistry. We look forward to the power of this partnership with Peggy, to celebrate creativity and self-expression.” “.
It seems Gou is equally excited about the partnership, noting how easily the brand fits into her active lifestyle.
“Maybelline has always been a brand that celebrates individuality and creativity, values that resonate deeply with me,” he said. “Maybelline products are not only high-performing but also durable enough to withstand the demands of my often hectic global touring schedule. I look forward to embarking on this journey.”
While an embassy with Maybelline New York may be new territory, the artist is no stranger to the world of style and beauty. Gou graduated from the London College of Fashion and has experience in styling and editing for the famous fashion magazine. harper's bazaar.
Prior to this partnership, Gou released six EPs and launched his own record label, Gudu Records, in 2019. He is now gearing up for his long-awaited debut album, I hear youscheduled for release on June 7 via XL Recordings.
In addition to navigating the newly conquered world of makeup, she is now ready to release her long-awaited debut album, I hear you. Set for release on June 7 via XL Recordings, the album promises a cycle of summer dance songs, including her recent collaboration with Lenny Kravitz, “I Believe In Love Again.”
Gou fans can pre-save I hear you here.
Follow Peggy Gou:
Instagram: instagram.com/peggygou_
Facebook: facebook.com/peggygoupeggygou
Spotify: spoti.fi/3w0Xy0b
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