Rimas Entertainment has announced new corporate appointments, adding two key executives to its leadership team, Advertising sign has learned.
Rodrigo Prichard has been named general manager of Rimas Entertainment and will start on July 1, reporting directly to the company's CEO, Jorge Bracero. Kristen Quintero-Garriga has been named vice president of brand partnerships under RIT.MO, the new division of Rimas that serves as a creative consultant and sales force.
“I am thrilled to welcome Rodrigo Prichard and Kristen Quintero-Garriga to our corporate leadership team,” Bracero said in a press statement. “Their deep knowledge and experience in the music industry and in creating strategic alliances are invaluable to us in this period of growth and development. I am confident that their leadership will be critical in further driving Rimas' success in the future.”
Prichard, who was vice president of legal and business affairs at Universal Music Latin before joining Rimas, will oversee all label divisions within the Rimas Group (Rimas Music, Sonar, Nain Music) in Puerto Rico, the United States and throughout the other markets.
Before joining Rimas, Quintero-Garriga was market director at Puma Energy LATAM, Burger King and Advice Global. In her new role, she will lead partnerships, offering her expertise to Rimas, Habibi, Rimas Sports, Fundación Rimas and Rimas Nation, among others.
“Rimas is what all other brands aspire to be right now: nimble, smart and passionate,” said Prichard. “I am honored to join this family of visionary professionals and look forward to contributing to the brand's success.”
Quintero-Garriga added: “The speed and efficiency with which each business line of Rimas Entertainment has grown has created great opportunities for strategic alliances with local and international brands, which we will take advantage of. We are focused on creating unparalleled partnerships with brands and our world-renowned artists, athletes and events that we bring to Puerto Rico.”
from our partners at https://www.billboard.com/pro/rimas-entertainment-hires-rodrigo-prichard-kristen-quintero-garriga/
