Randy Travis' voice clone song “Where That Came From” officially landed the singer on the Billboard Country Airplay chart. It is his first song on the radio charts in about 20 years, according to the singer's team.
“Where That Came From” marked Travis' first new song since suffering a near-fatal stroke in 2013 that robbed him of most of his singing ability. Longtime producer Kyle Lehning used AI technology to overlay decades-old lyrics originally performed by country singer James Dupre with Travis' vocal sound.
The track is one of the first artist-approved uses of their likeness for a commercially released AI song. Dupré, meanwhile, is credited as the “vocal bed” on the record, according to Warner Nashville, the first time such a credit has been used.
The song debuted on the Country Airplay chart — which solely measures radio play, not streaming or sales numbers — at No. 45, with about 3.3 million first-week streams, per Travis' rep.
Talking to me Rolling rock Last week, Dupré said he didn't know his vocals were the source of the recording until after hearing the song for the first time. “The fact that this is possible really opened my eyes,” Dupré said. “I knew immediately that it was a big deal because I knew that this had never happened before. I was excited from the start to see what would happen with it.”
Artificial intelligence is currently one of the most pressing topics in the music industry, and artists and record labels are exploring how to ensure their copyrights and likenesses are protected, while also allowing them to use the technology to streamline the artistic process . FKA Twigs revealed this month that she has developed a deep fake AI to interact with her fans.
Travis' song AI is one of several tracks that have surfaced in recent years, shocking listeners that such songs are even possible. While in this case the artist was on board, for the most part the AI vocals have been controversially created without permission from the artist or copyright holders.
Drake for example – whose voice was used on the infamous “Heart on My Sleeve” by the anonymous songwriter Ghostwriter – used the technology to create Tupac Shakur's AI-generated vocals on the Kendrick Lamar diss track “Taylor Made Freestyle” , but Shakur's estate issued a cease and desist and the song was taken down.
from our partners at https://www.rollingstone.com/music/music-country/randy-travis-ai-song-charts-on-country-radio-1235019723/