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Tyler, the Creator is back with “NOID”, the new song from his upcoming album CHROMACOPY.
The new track has yet to hit streaming services, but Tyler has shared the music video for the track on YouTube. “NOID” arrives just days after Tyler, the Creator teased the new project with “ST. CHROMA”, a short but intriguing offering that we named as one of our Songs of the Week. CHROMACOPY serves as Tyler, The Creator's seventh album and the follow-up to his acclaimed 2021 LP. CALL IF YOU ARE LOST.
Get tickets to Camp Flog Gnaw here
While “ST. CHROMA,” at 85 seconds long, was a bit fake as the lead single, “NOID” is a meatier offering from the hip-hop auteur. With a progressive snare-driven beat, Sabbath-style guitars, and bubbling synths and piano, “NOID” builds more momentum with each musical phrase. Tyler raps about experiencing some major paranoia: “I can't even buy a house privately,” he says, before muttering in a panic: “Look at every car that goes by / I think my neighbors want me dead.” He concludes the track by crooning “Someone's watching/I can feel it” over kaleidoscopic synths.
“NOID” also arrives with a music video directed by Tyler and starring actress and comedian Ayo Edibiri. At all times, Tyler, complete with his CHROMACOPY mask, the same as the “ST. CHROMA Video: You move through various locations while being harassed, watched, and tricked by people along the way. Edibiri plays a crazed fan who runs up to Tyler with her phone and a glass of water in her hand, then points a gun at him.
Eventually, Tyler moves from the busy city to the mountains, where he races down the road in paranoia. The video concludes with a shot of Tyler dancing on an asphalt while his shadow moves in contradictory ways. Watch the video for “NOID” below.
Meanwhile, Tyler also recently shared the lineup for the 10th anniversary edition of his Camp Flog Gnaw festival in Los Angeles, which takes place Nov. 16-17. In addition to Tyler's headline performance, the festival will also feature Erykah Badu, Kaytranada, Blood Orange, Playboi Carti, Faye Webster, André 3000, Earl Sweat, ScHoolboy Q, Vince Staples and many more. get tickets here.
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