SYDNEY, Australia — Universal Music Australia is forming a strategic relationship with hip-hop specialist One Day Entertainment, a tie-up that both parties are confident will uncover and launch more Australian acts.
Through the deal, One Day Recordings will work closely with UMA label EMI Music Australia to develop and showcase local talent, both here and overseas.
The joint venture, say UMG representatives, should bolster the music major's Australian artist roster “by supporting One Day Recordings' strong A&R connections in the domestic market”.
Over the past few years, notes EMI CEO Mark Holland, “I've seen their drive, tenacity and hunger to succeed in the music business first-hand, and I'm keen to help find and nurture the next generation of musicians alongside them. “
The One Day team, he continues, “is already proving to be a strong A&R resource in the domestic market, leveraging its established position in artist and studio management, as well as tour and event promotion.”
Financial terms were not disclosed.
Start in 2013 As an artist collective consisting of Horrorshow, Spit Syndicate, Joyride and Jackie Onassis, One Day Entertainment began life as an events brand.
In 2019, Sydney-based One Day Entertainment changed course and diversified into artist management and production, led by co-founders Nick Lupi and Adit Gauchan.
One Day currently manages ARIA-winning, Grammy-nominated producer 18YOMAN and APRA Music 2024 award-winning hip-hop ONEFOUR, the subject of the Netflix documentary, Against all odds. One Day's roster also includes Chillinit and tiffi.
“The team at One Day,” says UMA president and CEO Sean Warner, “combined with our team at EMI Australia, will bring something unique and fresh to the domestic music ecosystem. Warner adds, “we're always on the hunt for new and up-and-coming talent and with the help of Nick and Adit, alongside our in-house A&R teams, we're aiming to expand our roster even further – I'm looking forward to
what does this next chapter of our partnership bring.”
The JV is announced following an impassioned call from the artist management community in the run-up to the APRA Awards, with a common goal of fixing the problem of 'discovery' for Australian artists. One solution, floated by the Artists Directors Association, is Michael's Rule, a three-pronged industry code that would require all major tours in these places to have a local support act.
from our partners at https://www.billboard.com/business/record-labels/universal-australia-one-day-recordings-joint-venture-1235682056/