Mexican American rapper Snow Tha Product has signed a worldwide deal with Yvette Medinaexecutive director and head of Latin at YMU, an international artist management company.
Bolstered by her relentless and fast-paced vocal delivery, Snow Tha Product (real name Claudia Feliciano) is quickly establishing herself as a force in hip-hop. A bilingual artist, she has collaborated with Snoop Dogg, Ty Dolla $ign, Natanael Cano and the Santa Fe Klan, among others.
“It's been very rewarding to be a part of this journey with Snow and continue to represent women in our music and culture,” Medina said in a statement shared on Advertising sign. “Snow is a fiercely independent trailblazer whose work ethic is second to none, and together we will continue to build on what she has achieved while expanding her global presence.”
To date, the California-born artist has released the EP Half Way There…Pt. 1 (2016) and full length album To Anywhere (2022), and has made his top 20 Advertising signLatin Digital Songs Sales Chart. Her viral 'Bzrp Music Sessions, Vol. 39” also landed her on the Billboard Global Excl. USA chart. The song earned her a Latin Grammy nomination.
She has also showcased her acting skills in the Netflix series La Reina Del Sur as a Lil' T character.
In November 2023, Snow completed a 32-city US headlining tour at the Palladium in Los Angeles and was also an opening act for Santa Fe Klan's national tour. Last August, the words were named by Advertising sign Latin and Español as one of the most essential Hispanic rappers of all time.
Snow Tha Product is currently nominated for New Female Artist at the 2024 Premio Lo Nuestro airing on February 22nd via Univision.
from our partners at https://www.billboard.com/business/management/snow-tha-product-signs-global-management-deal-ymu-yvette-medina-1235602938/
