Peso Pluma gives an emotional speech before presenting George Prajin with the Latin Executive of the Year award

In one of the most notable nights of Billboard Latin Music Week 2024, Peso Pluma presented the prestigious Executive of the Year award to George Prajin, his manager and collaborator, to whom he dedicated an emotional and moving speech. Prajin, founder of Prajin Parlay and co-founder/COO of Double P Records, has been instrumental in the successful career of Peso Pluma. And during his speech the artist revealed the deep personal and professional relationship that unites them.

After the presentation by Leila Cobo, of Billboard director of content for Latin/Español, the Mexican music superstar broke down in tears as he delivered his emotionally charged remarks during the private Latin Music Power Players 2024 event held in Miami Beach on October 14. “You are the best person I have ever met in my life,” he said.

Peso highlighted Prajin's tireless work, noting that he is a father figure in the artist's life: “I told him yesterday in confidence, that I have had three fathers in my life, and one of them is him. And you will always be George. I love you like a father and you will always be that to me.”

“The talent and the sacrifice we put in is one thing, and all the doors you opened for us, and everything you did to give us the opportunity to show ourselves great in front of other representatives of music and music. the industry, they were very important not only to me and to you as a person, but to an entire country, an entire generation,” he continued.

Bulletin boardThe Latin Power Players Executive of the Year award celebrates those leaders whose vision and strategies have made a significant mark on the music industry over the past year. In this case, Prajin has been recognized not only for his role in the artistic development of Peso Pluma, but also for his wider influence on Latin music. Under his leadership, Double P Records was instrumental in establishing new talent and creating innovative strategies to penetrate global markets, raising the profile of Mexican music.

Here is Peso Pluma's full speech:

First of all, I want to thank you, George. I want to thank you for everything you've done for me, and not just for me, but for my family, for the whole band, for everything you've done for each of us. The talent and the sacrifice we put in is one thing, and all the doors you opened for us, and everything you did to give us the opportunity to show ourselves great to other musicians and the industry, was very important not only to me and for you as a person, but for a whole country, a whole generation.

I just want to thank you for so much, for everything you have given me. If it wasn't for you, I wouldn't be where I am right now. If it wasn't for you, I wouldn't have what I have now, and if it weren't for you, a lot of what happens to us together wouldn't have happened. I want to let everybody here in this room know that George… I told him yesterday in confidence… it's hard… I get angry here with you and I don't get angry when I'm in front of 20,000, 15,000 people. It's hard not to have a broken voice when these things happen, but today is about you. Today I want to congratulate you for everything you have achieved in your career as a professional, not only in music, as a lawyer, as a person… you are a great person.

You are the best person I have ever met in my career and in my life. You helped me make the best financial, work and personal decisions. And I told him yesterday, in confidence, that I had three fathers in my life, and one of them is and always will be, George. I love you like my father and always will. Thank you so much, Leila, for giving me the space and for giving me the time to be able to say these words. I'm not a person who navigates a script. I say what I feel and what comes out of my heart at the moment. And I just want to say congratulations, George, and thank you. You are the strain of the king of the year.”